SOCIAL MEDIA

• Content creation and publishing 

• Social media management

• Social media strategy

• Organic and boosted/paid placement 

• Retargeting 

• Custom Audience targeting using existing email lists or lists A2Z helps to obtain using lead generation strategy

• Targeting based on demographics, location, affinity, interest, behavior, and more

SEARCH ENGINE MARKETING AND DISPLAY NETWORK ADVERTISING

• Search and Display ads

• Custom Audience targeting using existing email lists or lists A2Z helps to obtain using lead generation strategy

• Targeting based on demographics, location, affinity, interest, behavior, and more

MARKETING AUTOMATION

• Generate more leads by identifying anonymous website visitors and capturing them with forms so your funnel stays full

• Increase number of qualified leads by nurturing all leads with personalized content

• Drive more sales by identifying sales-ready leads for the sales team, and helping them follow up as fast as possible

• Improve up-selling and cross-selling by developing and retaining existing customers

• See comprehensive ROI for every marketing tactic by tracking the entire sales process from end-to-end

LEAD GENERATION

• Fill your sales funnel by capturing leads with content gated by forms and event registration opt-ins

• Automate your marketing messages after certain actions (like signing up for Roots to Results Innovation Day event)

• Identify highly interested and sales-ready leads with lead scoring

• Develop leads that aren’t sales-ready by automatically putting them on nurturing campaigns